A company identity that appeals to your target market can be just as powerful as a good advertisement.

We all know that a good logo can really help improve sales, and LMBUK believes that a company's "Audio logo" is just as important in the technology age.

LMBUK always works with three rules in mind:

• Your audio identity should be simple
• Potential clients need to find your audio logo (or signature), catchy
• Your audio identity should be distinctive and unique

In order to explain what we mean, it is necessary to mention some specific cases here:

• Intel's audio logo riff is now World-famous, and yet it is so simple! We're sure most of you can hear it in your head even now!
• Microsoft's signature Windows XP (TM) login music is heard on over 80 percent of the World's computer systems every time they are rebooted!
• 20th Century Fox has a very distinctive signature at the beginning of all of their movies.
• Gillette usually include the lyrics "Gillette, the best a man can get..." in their advertisements, and the melody used for these lyrics is again, very simple, but catchy, and usually sung in a very manly, macho style.

LMBUK understand these concepts clearly, and we always try to apply them when working on company or product sonic branding methodologies.

Why not listen to some samples here, or contact us to discuss your project with us today!